Intellectual Property

Our Intellectual Property team advises clients across a variety of sectors, including retail, consumer, media and advertising.

Expertise

Our specialists are experienced advisers to media and advertising clients on copyright, trade marks, designs and licensing. We act for leading media publishers, and for six of the top 10 advertising agencies in Ireland (as recognised by the Institute of Advertising Practitioners in Ireland ADFX Awards).

We are recognised as leading experts in brand reputation and defamation, having represented newspapers, fashion designers, high street retailers and high-profile personalities over many years. We advise high profile sports and entertainment personalities on image rights.

We get to know our clients and their business, working with them to devise the optimum protection of their brands, products, and innovations. We advise on contentious matters concerning industrial designs, information technology and data protection.

Our service is grounded in deep knowledge of Irish and international intellectual property law. We regularly advise domestic and international clients on registration and protection of trade marks and related rights in Ireland and Europe. We act in trade mark disputes before the Irish courts, and before the Irish and EU trade mark authorities.

Services

  • Copyright
  • Protection of brands, products and innovations
  • Registration and protection of trade marks
  • Trade mark disputes
  • Image rights and licensing
  • Information technology and data protection
  • Brand reputation and Defamation
  • Negotiation of agreements on intellectual property rights
  • Content supply arrangements
‘Joe O'Malley is highly regarded for his hands-on approach and exceptional dedication to his clients. His personal touch is evident in every case, as he takes the time to truly understand his clients' needs and craft bespoke strategies that deliver results.'
Legal 500 2025
'Laura Fannin is an exceptional professional in her area of expertise. Laura's expertise of data protection law, especially around cookies and other technologies and the complexity around consent in this context, is unmatched in my experience.'
Legal 500 2025
‘David Phelan has been a long-standing advisor to the organisation. He combines razor-sharp intellect with an innate understanding of our business. He has a wide breadth of experience and expertise.’
Legal 500 2025
‘Laura Fannin is my main contact. Always available, always cuts to the chase. Not afraid to advise on the commercially sound approach.’
Legal 500 2025
‘The individuals at Hayes are knowledgeable and reliable. Specific partners, such as David Phelan, I’ve worked with are proactive, detail-oriented, and committed to delivering results, making them a pleasure to collaborate with.’
Legal 500 2025
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