Advertising and Marketing Law
Our specialist advertising and marketing law team offers a full legal service to organisations in a variety of industries covering well-known retail, consumer, media and advertising interests. We have developed particular expertise in advising clients in the fast moving consumer goods, retail, media and advertising agency industry. We also advise clients in high-profile sports and entertainment image rights and licensing.
We have significant knowledge of the advertising and marketing industry and can offer our clients practical insights and guidance on their advertising and marketing campaigns. We act for a number of household brands, domestic and international retailers and leading advertising agencies in Ireland.
We provide copy clearance advice in relation to all forms of advertising and marketing, including online, TV, radio and print.
We assist clients with the drafting and negotiation of agency contracts, sponsorship agreements and licence agreements. We regularly deal with ASAI complaints on behalf of clients and advise on comparative advertising, product placement, image rights and all aspects of consumer law.
We assist clients with protecting the intellectual property rights in their marketing and advertising campaigns.
We advise on promotional campaigns and prize draws, including drafting terms and conditions, advising on lotteries and data protection legislation.
Our services cover:
- Copy and brand clearance advice
- Comparative advertising
- Product Placement
- Intellectual Property
- Promotion Terms and Conditions
- Lottery Licences
- Data Protection and Privacy
- ASAI complaints
- Agency contracts
- Sponsorship agreements
- Image rights and licensing agreements
- Digital Marketing
- Consumer Protection
What clients say: Advertising and Marketing Law
"Particularly strong in the media, retail and advertising sectors"
"They always get back to us quickly with a strong understanding of our business and needs."
Clients appreciate the "attention to detail, wise advice and pragmatism" of the group.
Clients say that David Phelan is "cool-headed, effective and efficient" and that he "finds the most practical solution to the issue."
Observers are impressed by the team's "breadth and depth of knowledge."
Clients praise the firm's "pragmatic, commercially minded" advice in media matters.
"Thorough, precise and unambiguous advice."